Voises

1.1 Information You Provide (Required for Service Delivery)

You are required to create an account to use Voises. The following information is necessary for us to provide the App’s core functionality:

• Account Information: Name, email address, and authentication credentials when you create an account.
• Check-In Data: Information you provide during daily check-ins, including your emotional state, mood, stress levels, energy levels, and wellness goals.
• User Inputs: All text you type into the App, including responses to prompts, free-form entries, journal-style reflections, and any other written input.
• Ratings and Feedback: Session ratings, content feedback, preference selections, and any other evaluative input you provide within the App.
• Preferences: Your preferred meditation styles, guide voice selections, session lengths, focus areas, and personalization settings.
• Subscription Information: Subscription plan type, billing period, and Credit purchase history. Payment card information is processed and stored exclusively by the Apple App Store or Google Play Store; we do not directly collect or store your payment card details.

1.2 Personalization Memory (Required for Service Delivery)

Voises stores your User Content and Generated Content as part of your Personalization Memory. This includes the AI-generated advice, guidance, and meditation content delivered to you during sessions, as well as session transcripts, timestamps, and usage patterns. This Personalization Memory is essential to how the App delivers its service—it enables the App to tailor content to your history, patterns, preferences, and evolving needs over time.

1.3 Information Collected Automatically

When you use the App, we automatically collect certain technical and usage information:

• Device Information: Device type, operating system, unique device identifiers, and mobile network information.
• Usage Data: App usage patterns, session frequency and duration, feature interactions, and engagement metrics.
• Analytics Data: Crash reports, performance data, and diagnostic information collected through Firebase Analytics.
• Attribution Data: Information about how you discovered and installed the App, collected through Meta (Facebook) and TikTok advertising SDKs for ad attribution and campaign measurement purposes.

1.4 AI-Generated Data

To provide personalized meditation sessions, the App processes your User Content through AI models to generate customized content. Both the inputs sent to AI models and the AI-generated outputs (including meditation scripts, advice, and guidance) are stored as part of your Personalization Memory.

Important: If you include personal information in your check-in responses, text inputs, or other User Content, that information may be transmitted to our AI providers and may be reflected or reproduced in your Generated Content. We encourage you to be mindful of the information you share.

2.1 Required Processing (Necessary for Service Delivery)

• Generating Sessions: Processing your User Content through AI models to create personalized meditation and mindfulness sessions.
• Personalization: Storing and recalling your check-in history, session data, ratings, preferences, and patterns as part of your Personalization Memory.
• Service Delivery: Managing your account, processing Subscriptions and Credits, and delivering the App’s core features.
• Communications: Sending you service-related notifications and account updates.
• Safety and Security: Detecting and preventing fraud, abuse, and security incidents.
• Legal Compliance: Complying with applicable laws, regulations, and legal processes.

2.2 Improvement and Analytics Processing

• Service Improvement: Analyzing usage patterns, identifying issues, and improving the App’s features and content quality.
• Analytics: Understanding how users interact with the App through Firebase Analytics.
• Advertising Attribution: Measuring the effectiveness of our advertising campaigns through Meta and TikTok attribution SDKs.
• Promotional Communications: Where you have opted in, sending you marketing and promotional communications.

3.1 AI and Content Generation

• Anthropic (Claude API): We transmit User Content to Anthropic’s API to generate personalized meditation session scripts and guidance.
• OpenAI (ChatGPT API): We transmit User Content to OpenAI’s API for supplementary content generation and natural language processing.

3.2 Voice Synthesis

• ElevenLabs: We transmit Generated Content to ElevenLabs’ API for conversion into spoken audio using synthetic voices.

3.3 Infrastructure and Data Storage

• Firebase (Google): We use Firebase for user authentication, cloud data storage, and analytics.
• Superhuman Memory: We use persistent memory services to maintain your Personalization Memory across sessions.

3.4 Advertising and Attribution

• Meta (Facebook) SDK: We integrate the Meta SDK for advertising attribution.
• TikTok SDK: We integrate the TikTok SDK for advertising attribution.

12.1 Data Controller

Montra Interactive Inc.
200 Bay Street, North Tower, Suite 1200
Toronto, ON M5J 2J2, Canada
Email: hello@montra.com

12.2 Lawful Bases for Processing

We process your personal data on the following lawful bases: Consent, Performance of a Contract, Legitimate Interests, and Legal Obligation.

12.3 Processing of Special Category Data

Certain information you provide may be considered health-related data under Article 9 of the GDPR. We process this data on the basis of your explicit consent.

12.4 Your Rights Under the GDPR

Rights include: Access, Rectification, Erasure, Restriction, Data Portability, Right to Object, Rights regarding Automated Decision-Making, Withdrawal of Consent, and Right to Lodge a Complaint.

12.5 Data Retention Under GDPR

See Section 6 for our detailed retention schedule.

12.6 International Transfers from the EEA/UK

We rely on Standard Contractual Clauses and adequacy decisions for Canada.